AI Solutions · Microsoft Consulting · Melbourne, VIC

Answering Every Website Enquiry Instantly and Turning It Into a CRM Lead

We practise what we sell. Jacky is the autonomous AI agent on the OfficePro Consulting website, running on a Claude based engine and wired straight into OPC Hub, our own CRM. Working on its own, it answers visitor questions, points each person to the right service, qualifies and scores the enquiry, then writes the lead into our CRM with no one touching a keyboard. It works every hour of every day, so an enquiry at 11pm is handled the same way as one at 11am.

Autonomous AI agent, always on
Live on our own website
Claude engine · Next.js · Azure
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24/7
Autonomous AI agent, always answering
Under 2 sec
Average first reply to a visitor
Zero
Manual data entry to log a lead
Every enquiry
Triaged, qualified and scored on its own

The challenge: handle every enquiry faster and smarter, without losing the personal touch

We already actioned every website enquiry promptly and accurately. The question was how to do it better. Each enquiry still arrived as a plain contact form with no context, so a person had to read it, work out which service fit, judge how serious it was and then re-key the details into our CRM before follow-up could start.

Plain contact form
Every enquiry arrived with no context attached
!
Manual triage
A person read each one and worked out which service fit
Takes time
!
Manual qualification
Judging how ready an enquiry was took a trained eye
Slow to judge
!
Re-keying
Details typed into the CRM by hand before follow-up
Double handling
Slower first response
Even a simple question waited for a person to reply
No context
Plain contact form, nothing attached
By hand
Triage and qualification done manually
Re-keyed
Details typed into the CRM before follow-up
Human-paced
Even simple questions waited for a person

What we built

Jacky is an autonomous AI agent on the OfficePro Consulting website. Think of it as a knowledgeable first point of contact that never clocks off. A visitor can ask what we do, describe a problem in plain words or pick up a previous enquiry and Jacky answers in seconds in a practical Australian tone, then writes a tidy lead into our CRM on its own.

Jacky OfficePro Consulting · AI assistant
This conversation may be stored to help us follow up. Privacy policy.
Hello! Not sure where to start? Tell us what's not working and we'll point you in the right direction. Can you help automate our invoice approvals? Good question — yes, that one comes up a lot. We usually do invoice approvals with Power Automate and AI Builder, so invoices get captured, matched and routed for sign-off without the manual chasing. Want me to get the right person onto it? What's your name? Sure, I'm Priya. Thanks Priya. Best email to reach you on? And in a line, what does approval look like today? priya@brightpathlogistics.com.au — about 400 supplier invoices a month, all over email. Perfect, that's plenty to go on. I'll pass this to the team and someone will be in touch within one business day.
Type a message...
OPC Hub New lead created Lead score 4/5
NamePriya Nair
Emailpriya@brightpathlogistics.com.au
Summary~400 supplier invoices a month, approved over email
Power Automate AI Builder
Qualified, scored and summarised Under 2 sec first reply 24/7

How it works

Jacky greets each visitor based on who they are, whether a first-time visitor, a returning visitor, a returning lead or an existing client. It answers questions about our services and ties them back to the visitor's actual problem, without overselling. When someone is ready, it gathers their name, email and a short description in conversation, works out whether they are new or already a client and creates the enquiry in OPC Hub with a short AI summary and a lead score attached. Our team is notified straight away. If a question is beyond it, Jacky hands the visitor over to our team on Microsoft Teams and its knowledge of our services stays current on its own, reviewed before any change goes live.

Delivery stages

1
Instant answers and lead capture
Qualified and scored
2
Smart recognition
Self-updating knowledge
3
Human handover and trust
Full context, security reviewed

Project snapshot

What it isAI agent on our site
EngineClaude based LLM
Availability24/7
Feeds intoOPC Hub CRM
ToneAustralian, practical

Technologies

Claude based engineNext.jsAzure App ServiceAzure SQLPrismaBrevo

The results: every enquiry answered, every lead in one place

Jacky is live on the OfficePro Consulting website and is the first thing many visitors talk to.

24/7
Autonomous, always answering
Contact form→Instant answers
Under 2 sec
Average first reply
Human-paced→In seconds
Zero
Manual data entry per lead
Re-keyed by hand→On its own
Every enquiry
Triaged, qualified and scored
Sorted by hand→By the agent
Visitors now get a useful answer the moment they ask, at any hour. Every enquiry lands in OPC Hub already qualified, scored and summarised, so follow-up starts from a full picture rather than a cold inbox. Returning clients are recognised and never asked to reintroduce themselves and their details stay private. Jacky is also its own best reference: when a visitor asks whether we can build an AI agent like this, they are already talking to one.
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Ready to put AI to work on your website?

Tell us what your visitors keep asking and where enquiries get stuck. We'll map out what an assistant like Jacky looks like for your business, what it takes to build and whether it's the right move. No commitment, no sales pitch.
contact@officeproconsulting.com.au
1300 160 336Talk to an Australian consultant
Australia BasedRemote and on-site consulting services available Australia-wide
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